Product Management is key to the successful operations of fashion brands. This Toolbox provides SME brands with essential guides, easy to use templates and assessment to plan, introduce, manage and evaluate state of the art textile product assortments. Understand the market environment, target user needs, price segments, retail & marketing systems and apply line planning, category management and sales evaluation over multiple markets and sales channels. Get ready to scale and innovate your product portfolio in the physical and digital space, from B2B to B2C over multiple channels on- and offline.
The Product management & Pricing Toolbox includes:
- The Product Management Guide
- Size & Fit Guide
- Pricing Guide
- Garment Cost Sheet Template